Why does Valmont use DNA?
DNA… your genetic background, the basis of your uniqueness… but also a powerful molecule that can be harnessed to amplify your beauty. Make use of your natural assets!
In the beginning, there is the cell. Human beings are made up of around one hundred trillion, including skin cells, which are divided into many categories and layers: the epidermis, the dermis, and the hypodermis (the deepest layer).
Over time, skin cells strain to function correctly, renew themselves and fend off the outside afflictions we impose on them (including pollution, stress, tobacco, oxidants, UV rays, etc.)… our fresh, smooth, and resilient skin does not last long, quickly losing density, elasticity, and radiance. It ages just as we do. Valmont cosmetics contain a host of natural ingredients to help fight these harmful effects.
« … So why include DNA among these ingredients? »
Contained in the nucleus of our cells, DNA directs protein synthesis, renewing these massive molecules that are used to form almost all cellular structures, in specific varieties and roles such as collagen to solidify and protect; keratin, used to grow nails and hair; and elastin, which provides elasticity…
Briefly stated, proteins are essential to cell functioning. And DNA fuels their creation! While there exist both plant and animal DNA sources exist, Valmont chooses salmon DNA as its lead ingredient, based on its history of medical expertise. Similar to human DNA, stable, and purer than plant DNA extracts, Valmont DNA delivers four essential benefits in the fight against skin aging:
- It improves skin’s hydration
DNA can retain up to 10,000 times its weight in water;
- It blocks cells from UV damage
Skin cells at risk of damage are protected;
- It protects against free radicals
Cell aging resulting from free radicals is halted;
- It activates cell regeneration
The benefits cited above promote the overall functioning of the cell in its environment.
Extracted using an exclusive method and incorporated in high concentrations into the brand’s serums and other creams, the Valmont DNA formula is constantly being improved for greater effectiveness (spliced with minerals, enveloped in a liposome, etc.) and enriched with active ingredients (calming zinc, anti-glycation copper, etc.) for other targeted benefits.
Working with RNA, its top messenger, Valmont DNA exhibits optimal and continuous effectiveness for visible results, both immediately and in the long term.
Age is no longer an obstacle to beauty.